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Brainstorm how-to: the wall of ideas

Updated: Jul 21, 2020

At GC Creative Group we believe people are your greatest assets. As Richard Branson once said "Take care of your employees and they will take care of your business. It's as simple as that." Not only does this mean economically but at a personal level as well. One of the best ways to do this is through brain storming sessions. These can be done weekly, bi-weekly or monthly.

Have your team pick a theme for that particular session. You can also assign a person per session to come up with the topic. Then together you start building on that idea, writing down each and every detail that comes to mind. This part can last anywhere from 20 minutes to an hour. After this is done the team must establish ways in which this brainstorm will come to life and how it will be implemented.Then put it to work.


These sessions can be about anything that concerns your team. Perhaps they feel there is a better way to engage with customers, or they think the company should rebrand. Your employees know you best and by bringing them into the decision making process you are empowering them and acknowledging their worth.


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